Automation Marketing with N8N: How can you save time at your work?

Have you ever? Time is over all day with sitting and copy the customer information into the system.

For the SME business owner or a few marketing teams These images are probably familiar ... The new notification sound from Facebook Lead Ads louder. You must hurry to stop the work in front. Switch the screen to the advertising management page. Download the CSV file. Open the file, copy the name, email, phone number and put on Google Sheets, then open the CRM program to create a new deal and also have to send a welcome mail to welcome customers again ... All of this for only "alone". Can you imagine that if one day the campaign comes up? You will have to waste time with the job repeatedly. How much is this? This is a classic problem that stole the time and energy that you should use to think of new marketing strategies until the Prompt. For illustrations: The picture of a worker is sitting in the temples in front of the computer screen that opens many programs (such as Facebook, Google Sheets, Email) and has an arrow to drag back Conveys confusion and duplicate work

Why are we still stuck in the "Manual" Palace?

The problem of duplicate work and this time does not happen because you are not good at work. But its roots often come from "Siloed Systems". Simply put, the programs or applications That we use each day "Talk to each other, do not know about" Information from the app, like not being able to run another app automatically, causing "people" to become an intermediary in connecting the data instead.

The main reason is:

• Use too many tools: we have an app for shooting, apps for customer data (CRM), apps for email, app for the team (CHAT), all of which are from different camps and are not designed to work together from the beginning.
• Budget restrictions: All-in-one marketing platform that connects everything in one place. Usually the price is too high for the SME business to handle
• Lack of technical knowledge: the idea that "The automatic system is difficult and must be written only." Many people do not dare to start. And continue to endure working in the same way

This whirlpool causes us to lose the most valuable resources, that is "time" and is also the beginning of the creation. Websites and systems that are ready for growth are more difficult.

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If left ... not just waste time but the "opportunity" that is lost

Allowing your team to be caught up in the Manual job repeatedly does not affect the staff tired or bored. But it directly affects the business growth Imagine:

• Responding slowly: There is a statistics that the opportunity to close the sale will be reduced several times. If you contact the Lead back later than 5 minutes, you have to sit and move the information yourself. It may mean losing that customer to a faster competitor.
• Mistakes from Human Error: To copy-Repeat the data repeatedly. There is a high chance of errors such as typing email, incorrect, adding a person's telephone number. Which damages the relationship with the customer and the brand's credibility
• Outdated Data: CRM customer information may not be the latest information. Because the team updated in time Resulting in the analysis or marketing planning completely
• Not visible costs: The time of the team you pay is salary. Used for work that is not added Instead of being used with creating new campaigns Or take good care of customers
• Lost the opportunity UPSELL/CROSS-SELL: Because there is no automatic system to send information or promotions that are suitable for each customer at the right time. Makes you miss the opportunity to increase sales unfortunately

All of this is "Cost of opportunity" that your business is paying every day. And is an important obstacle to effective Lead Generation system

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The solution is here! Get to know "N8N", a good assistant to connect every app to talk about

The solution of this problem is "Workflow Automation" or creating an automatic process. And the tools that will be our hero today are N8n (read as N-AT-N) .

What is n8n? Speaking in the easiest understanding. N8n is the "digital glue" that connects various applications. That you are using (such as Facebook, Google Sheets, Slack, Gmail, Trello) to be able to send information and work according to the instructions you put automatically. With the distinctive feature:

• Is an open-source: high flexibility Can be installed on your own server (Self-Host) for privacy and cost-effective cost.
• Visual Workflow Editor: You can drag-place "Node", which is a representative of each app. Then connect to the line to create "Workflow" workflow.
• Can connect to a variety: There are more than 350+ popular apps for apps and can also connect to other apps. Thousands through the so -called Webhook or API.
• More worthwhile: compared to other tools in the N8n market, there are often cheaper costs. Especially when you have a lot of work amounts

And where will it start? The easiest ... let you try to list the work that you or the team repeatedly The most often and the most boring came out. That is the best starting point to create your first workflow.

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Examples from the real thing: Online stores use N8N to increase sales by 15%.

In order to see more clearly Let's take a look at the case of "Khun A", the owner of the handmade shop online. That can change boring jobs into automatic marketing tools

Pain Point: Every time there is a new order coming into the Shopify, Khun A has to waste time entering, copy the customer's name and email. To be added to the list of mailchimp for sending newsletters And also have to add more on Google Sheets to make daily sales Sometimes a lot of orders are not done in time or dropped. Causing new customers to not receive an email to welcome immediately

How to solve with N8n (Solution): Khun A has given an N8n expert to help create 1 workflow, which works as follows:

Trigger: When a "new order" occurs in Shopify ...

Action 1: ... give "add/update Subscriber" in the mailchimp immediately with tag "New Customer"

Action 2: ... then "Add new row information" in Google Sheets by pulling the order number, customer name, and sales automatically.

The result (Success): After activating this workflow, Khun A is over 5 hours per week. But more important is Every new customer will receive a welcome email with discounts for the next purchase. "Immediately" after successful order. Resulting in a customer bringing the discount back to buy up to 15% in the first month. This is a clear example of changing Routine into a business opportunity.

What do you want to do? Try to create your first workflow in 5 steps.

Read here Many people would like to try to create their own workflow, right? Let's take a look at an example of automatic system creation for "New Leader Warning into Slack", which is a very often used case.

1. Drawing workflow in the head: clearly determined what we want to do.
   Trigger (stimulator):
   when someone fill out the form (such as Contact Form 7, Elementor Form) Action
2. Install the Trigger Node: on the Canvas page of N8n, let you start with the "Webhook" node. This node will create a unique URL. You put this URL in the "Webhok" channel of the inherites on your website.
3. Add Action Node: Click on the positive mark (+) and search for the "SLACK", then drag it to the webhok nodes. Connect your Slack account by adding the API Credential.
4. Linking data (mapping): This step is the most important. You have to tell the N8n that will put the information from the form to put in the text message, such as
   - in the Message channel of Slack Node, you type the message that "There is a new lead! Name: [Drag the 'name' from Webhook Mang], email: [Drag the 'email' from the webhook.
5. Activate and test (Activate & Test): Press the "Active" button in the upper right corner of the N8n so that workflow works, then try to fill out the form on your webpage. If everything is set correctly You should see the notification message bounced in the Slack immediately!

Just this, you can create a system. Automatically alerts, which will help your sales team not miss any important occasions anymore.

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Questions that people tend to wonder (FAQ) about N8n

So you understand and be more confident in using N8n. I have compiled a common question. Come to answer to disappear here.

Q1: N8n and Zapier are different? Which one is better?
A: There is no 100% better, depending on the demand for Zapier. It is famous for simple and has a lot of apps to connect. Suitable for beginners who do not need complexity. N8n is an open-source that provides higher flexibility, able to self-fashion to control the data itself and save money better in the long run. Suitable for people who want to customize in -depth or have a developer in the team.

Q2: Do you have to write a code to use N8n?
A: For general workflow that uses prefabricated nodes, you "do not need to write the code" at all. Can drag and place and set all the screen. But if you want to do something very complicated, such as special information management, knowing the basic JavaScript will help unlock the n8n's ability to enormous through the code node.

Q3: What is webhook? Why use?
A: Imagine that the webhook is "door door". When someone (information) comes to the front of the house (app), he will press the bell (send a webhook) to signal to tell people in the house (app) that there are guests! It is the method that the application "alert" each other in a real-time as soon as something happened. Makes the work automatic, fast and effective

Q4: Is it safe to use N8n? Will the information leak or not?
A: N8N gives great importance to security. Credient information or various connections Will always be encoded If you use the Cloud version, N8N has strong security measures. But if you choose Self-Host, the security of the server will be in your own responsibility. Which is a good thing for companies that want to control a total of 100% data

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Stop working like a robot and let the "system" work for you.

At this point, I believe that all of you can see that Marketing Automation with tools like N8n is not a distant or complicated thing as expected. It is the "survival" of SME business in the digital age that will help you and the team to escape from the boring duplicate work. And have time to focus on work that truly creates business

Investment is effective to create automatic workflow today. May seem like an increased job But long -term results Both saving time Reduced mistake And the increased business opportunity is "worth" for sure

It's time to change from work hard to work smart (Work Smart). Do not let your business opportunities fall out because of the word "no time". Start the duplicate work in your organization and let N8n become your important assistant from today!

If you see the opportunity but not sure how to start Or want to create complex workflow for Website development and system for SME , especially our expert team at Vision X Brain, with consulting and installation services for N8n Automation to help your business work 10 times faster. Consult us! Prompt for illustrations: inspiring images Showing business owners standing comfortably And pointing the finger to the screen that shows the graph With a robot background working, documents and answering emails instead Conveying duplicate work assignments to the automatic system to manage

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