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Checklist: Move the website from WordPress to Webflow. What do you have to prepare? (To SEO, not broken).

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"The web has to move the SEO rank, do not fall!" The headache of people want to escape from WordPress.

Are you the one? Who are encountering this situation: WordPress website that has been used for a long time, starting "sluggish" as a salt boat, a lot of plug -in until "hit each other" all, will solve the design that is "complicated", not as you wish, and also have to update the PHP and fight with safety vulnerabilities ... When turning to see the webflow, both fast, flexible and beautiful design. I wanted to "move home" into a better new world.

But then ... the big concerns replaced! "And SEO that has been done for years?" Will the first page disappear? Will the traffic that have ever become zero? Customers can't find us? The fear that the web moving will become "The demolition of the house built with hands" Is a problem that makes many business owners and marketing teams have to "fold the plan" before knowing that the new house is better than seeing

Prompt: The graphics show the serious expression of the business owner. Sitting in front of the computer One side is a WordPress logo that looks old and messy. The other side is a webflow logo that looks modern and clean. There is a line that is full of questions and SEO symbols running in the middle.

Why "moving the web" becomes a "nightmare" of SEO?

WebSite Migration is not just the "Copy & Paste" content from the old place, but it is a "big surgery" that directly affects Google. The problem that makes most of the web moving "is not pose and causing the SEO rank to come from the little mistakes that are overlooked.

The most common cause is:

  • Forgot to do 301 Redirects or not complete: This is the most serious error! Like moving the house but not notifying the new address to the post office. When Google Bot ran to the old URL and found 404 pages (Not Found), it would think that face "There is no real existence" and gradually remove your rank.
  • The URL structure has changed without planning : `Domain.com/Post-name/` Domain.com/Blog/Post-namee 'without the correct Redirect is equal to "Create a new face" in the eyes of Google completely and lose all the original SEO.
  • Methadata and Metadata dropped: Move, but the topic, but forgot to take Meta Title, Meta Description, Alt Text of the picture, so Google does not understand the context of the new page as before.
  • The new website is slower than before: Easy to die. Is a new website that is beautifully designed But the load is slower than the old website, making the User Experience worse and is a negative signal to SEO.
  • Forgot to update the Internal Links: Internal links that have been pointed to the window on the old website, still the same link. When people click, they meet the page 404, creating a bad experience and causing the web structure to break.

The lack of "a strong web moving plan" or Website Migration SEO CHECKLIST is the root of these disaster.

Prompt: Infox images Show the complex URL link map. There is a "404 Error" sign. Bright red appears in many points. With an arrow that shows traffic and SEO ranking

If "moving the web missed" ... What is the more terrifying impact than you think?

The term "SEO broke" is not just a temporary rank, but it is Domino Effect that affects your business in the long run. Imagine:

  • The traffic disappeared with the eye: When the main keywords that used to create a traffic for you from Google's first page, people will no longer see you. Traffic that has been free. Every day may be reduced by 50%, 70% or even 90% within a few weeks.
  • Leads and plummet sales: traffic is the upstream of the business. When the water does not flow, the destination like "customers" and "income" would also be dry. The business that rely on organic search is the most painful.
  • The reliability of the brand decreases: old customers who come from Bookmark or the same link and see only 404 ERROR will start to feel that your brand "Not professional" or "Web ruined" already
  • A wasteful advertising budget: If you advertise Google ADS or Social Media ADS, where the old Landing Page links, which are now 404 pages, you are "burned money" with sending people to meet the dead end.
  • Waste of time and resources for recovery: SEO ranking that has been broken back "Difficult and take longer." Prevention of it from breaking from the beginning several times. The decision to move to Webflow should come with a tight map to avoid these effects.

Prompt: The graph of the bar shows sales and the number of visitors of the website that is falling shockingly. With a background that shows the "404 Page Not Found" message

There is only one way out: "Plan" first "act" with the perfect checklist.

The good news is ... All of this "can be prevented"! The key to moving the web from WordPress to Webflow smoothly and safe for SEO is to have a "plan" and "Checklist" that covers every step. Like having a green print in the hand before building a house

We can divide the whole process into 3 phases that must be complete:

  1. Phase 1: Pre-Migration (Preparation period before moving): This is the most important step. Is to lay all the foundations We will conduct a survey (Audit), all original Wordpress websites, collecting SEO data, backup, and preparing the project on the webflow.
  2. Phase 2: Migration (moving period): It is the process of moving data and creating a new website on the Webflow, from relocation, images, pictures, to the Redirects settings, which is the heart of this event.
  3. Phase 3: Post-Migration (During the inspection period): After pressing the "Launch" button, the new website is not over yet. We have to check everything again, check the work of Redirects, send a new Sitemap to Google, and monitor the problems that may occur.

Following this plan will help reduce the risk of errors. And ensure that Google will understand the changes that occur and transfer "SEO JUICE" from the old website to the new website completely. Understanding the overview of The process of moving the web from WordPress to Webflow will help you see more clearly.

Prompt: Inthophafic images divided into 3 clear columns: "Pre-Migration" (expansion, documents), "migration" (arrow images, boxes), and "post-meigration" (rockets, graphs), showing a step-by-step process.

Real example: from the WordPress web that is near to the webflow that grew up

I would like to lift the case of "Brand Xyz" (assumed name), which is a B2B business that sells software. Their original WordPress website is full of plugs. The Core Web Vitals failed all the exams and the conversion rate is low and low. The team has wanted to move to the webflow for a long time, but "afraid" about SEO that has been done for 5-6 years will disappear.

Original problem: Slow loading website (takes 8-10 seconds), Bounce Rate up to 80%, the SEO ranking is stable and gradually Fall in some keywords because they can't compete with competitors.

Exit: The team decided to use the Website Renovation service by planning a thorough movement. They take 2 full weeks to do. Pre-Migration Audit, Export URL, over 1,000 pages, come to Redirect Mapping in Spreadsheet, and prepare content on the webflow CMS, then it takes a weekend to move and switch DNS.

Amazing results:

  • The first week: SEO rank, no. OK. Google Bot started to enter the new Index quickly.
  • After 1 month: Page Speed improved progressive (finished loading in 1.5 seconds), BoundCe Rate decreased to 45%.
  • After 3 months: Keyword rank "higher" than before! Because of the highly improved User Experience and Page Speed, the overall traffic increased by 25% and the number of Leads from the website increased by 40%. This is the proof that the webflow SEO can actually create excellent results. If done correctly

This case shows that The web moving that has been planned well, not only "preserve" the original rank. But it is also a "opportunity" in making your SEO rank better.

Prompt: The Graph of the BRAND XYZ website shows the Page Speed, Bounce Rate, and SEO RANKings.

Checklist "move the WordPress website to Webflow", hand -made hand (saving for use!)

It's time to actually take it! This is the most detailed Checklist that you can use as a way to move the web. Try to tick all the things for maximum safety.

Phase 1: Pre-Migration (Preparation before moving)

  • [] Crawl & Audit WordPress Web: Use tools like Screaming Frog or Ahrefs Site Audit to pull all URL, Meta Data, Headings, and the status of all pages into Excel files.
  • [] Benchmark Seo Performance: Record of important keywords, Organic Traffic, and CONVERSION RATE, currently used as a comparison after moving.
  • [] Backup all information: Backup, both WordPress website and database files, stored in case of emergency.
  • [] Create a Redirect Mapping Sheet: Create Spreadsheet files. There are 2 columns: "URL, old (WordPress)" and "new URL (Webflow)" and match all URL. This is the heart of the event!
  • [] Project settings on Webflow: Create a new project, Global STYLES (Typography, Colors), and create a CMS Collection structure that corresponds to the WordPress (such as Posts, Pages, Categories).
  • [] Planning to move content: Will move the manual one page at a time or use tools Export/Import (such as via CSV) for many content

Phase 2: Migration (real movement)

  • [] Moving content and pictures: bring all content (articles, pages) into the Webflow CMS with all upload pictures and Media files.
  • [] REBUILD Main Page: Create Static Pages (Homepage, About, Contact) and Template (CMS Collection Pages) on Webflow Designer.
  • [] Set SEO on Webflow: Put Meta Title, Meta Description, and Open Graph Settings on each page to complete the information that Audit comes.
  • [] Import 301 Redirects: Go to Project Settings> Hosting> 301 Redirects and put all the information from Redirect Mapping Sheet.
  • [] Internal Links: Czech, make sure that all the interior links on the new website point to the new URL structure of Webflow, not an old link of WordPress.
  • [] Final Check on Staging: Check the new website on the webflow (Webflow.io) staging (Webflow.io) again on both the Desktop and Mobile.

Phase 3: Post-Migration (Moved after inspection)

  • [] Reduce DNS TTL values: before the actual moving date, reduce Domain Name's TTL value (such as 300 seconds) to make the DNS change faster.
  • [] Go Live! - Point Domain to Webflow: Update your DNS Records to Webflow Hosting.
  • [ ] Publish new website and cancel Password Protection (if any)
  • [] Check 301 Redirects: Randomly URL, many old URL to make sure that it is redirect to the new page correctly.
  • [] Send a new Sitemap to Google: Go to the Google Search Console, add a new Property (if necessary) and send the new Sitemap URL ('YourDomain.com/sitemap.xml`).
  • [] Using URL Inspection Tool: Random URL to see if Google see your website correctly or not and press "Request Indexing" for important functions.
  • [] Crawl again: use Screaming Frog again on a new website to find Broken Links (404s), Redirect Chains, or other problems.
  • [] Monitor: Follow the Google Search Console and Google Analytics closely in the first 2-4 weeks to see the change of rank, traffic, and crawl errors.

Having this detailed checklist Will help you see the overall picture and do not miss important points Can read additional advice from MOZ's Website Migration Guide , a reliable source of information.

Prompt: A large checklist image that looks clean. Show the list of all 3 phases to move. Represents the success of the web moving perfectly.

Questions that people move the web often in doubt (Q&A)

I gather popular questions that are often asked often. About the web moving from WordPress to Webflow.

Question: How long does the web move?
Answer: Depending on the size and complexity of the website. Small websites (not more than 50 pages) may take 1-2 weeks to prepare and act. But if it is a large website with hundreds of articles Or a complex function may take 1-2 months or more. The important thing is "Do not hurry". Preparation in the first phase is the best investment.

Question: Move the website and will the rank fall temporarily?
Answer: Possible. There may be a slight swing of the first 1-4 weeks because Google is learning and understanding the new structure of your website. But if you strictly follow the checklist Especially the 301 Redirects to complete 100%. The rankings are usually returned to be stable or better soon. Read more about this at the Search Engine Journal.

Q: Is it a programmer to move the website by yourself?
Answer: There is no need to write a good code because the Webflow is designed to be easy to use, but you must have an understanding of "technical matters such as DNS, 301 Redirects, and website structures. If you are not confident to hire a web development expert with Webflow to take care of this process, it is a safer and worthwhile option than risking to make a mistake.

Question: What are the most often errors that people do?
Answer: "Doing 301 Redirect Mapping is not complete." Many people tend to do redirect only important duties. But forget the small details page, tag, or even pictures All of which have SEO accumulated. Even a single URL is to create a 404 page unnecessarily.

Prompt: Image icon, large question mark Surrounded by a small icon about SEO, WordPress, and Webflow, with people thinking and finding an answer.

It's time to move home to Webflow confidently. Don't be afraid of SEO anymore!

At this point, I believe that you should see that moving the web from WordPress to Webflow is not as scary as we think. All complex and concern will become a step -by -step process.

The key is not the move as soon as possible. But is the movement of "complete", investment, time and resources during the preparation period Is to buy peace and safety for the SEO ranking that you have dedicated for a long time Do not let the fear be an obstacle to prevent your business from stepping into a better platform, faster and safer.

Ready to upgrade your website yet? Try using this checklist to use and start planning your website from today!

And if you feel that this process is too complicated or wanting a "professional" to take care of this major moving home smoothly without worrying, the Vision X Brain team is ready to give advice and Website moving and improving service Your full efficiency

Prompt: Powerful images Performing rockets that are soaring into the sky The rocket has a webflow logo, releasing the smoke behind the old WordPress logo. It is a symbol of stepping towards what is better and better.

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